Gold or gold-backed securities?

Pradeep Chandrasekaran

The Sage was bemused as he picked up the newspaper. A new record had been established for the amount of money that the gold industry had been able to raise in two days on the hype of Akshaya (never diminishing) Tritiya. The sustained savvy marketing campaign had paid off. Cricket, films, real-estate, gold

— the Akshaya list of things packaged and sold was growing longer.

Gold dream sellers and hunters of a bygone era would be rolling in their graves seeing the aggressiveness of the current generation.
As he flipped through some of the advertisements which preceded the AT Day, the Sage's eyes fell on a page full of pictures of tinsel world stars.
"So, what are your plans for AT?," was the question posed to the stars.

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